Want to know a really common mistake Photographers make when it comes to marketing their services? They are posting without any strategy to support their actions. And if you’ve been around here for a while, you know just how much I love strategy and how important it is to have a successful photography business. So […]
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I get it, there’s tons of advice out there about pricing. Some of it’s really good, and some of it just isn’t helpful and are complete pricing myths. A lot of times we tend to believe that we have to have our pricing perfect in order to generate sales and that just isn’t the case. […]
Today I’m sharing how to showcase your value by using these two important questions. As photographers, we believe that the visual aspects of our business will be the thing that leads us to success. For example We think that if we work hard and post everyday on social media, that will automatically relate to more […]
This is where so many photographers get stuck, and I get it. What can you send your newsletter every month or week that doesn’t apply to promoting your services 24/7? Just because you are a photographer does NOT mean you can only email about photography-related information or your business! ( If we were in person, […]
Have you had that little voice in the back of your head saying that it might be time for you to hire a coach for your business? If so, there might be a lot of fear around making this investment, especially if you haven’t made it large Investments for your business before. You want to […]
Have you ever been about to post a mobile photo to your Instagram feed, and then you start to second-guess yourself? You begin to second-guess whether or not that mobile image fits the aesthetic of your feed or if it’s going to cause you to lose followers or if it’s going to turn off your […]
Creating the right type of content that converts in your business is going to allow you to take readers and viewers and turn them into warm leads that could purchase your offers with excitement! The trick with creating good content that converts is to get the reader down a rabbit hole of reading post after […]
Ready to scale your email list and do it fast? Here are my top two tips that allowed my list to takeoff and see fast growth! Let’s chat about getting your first 500 email subscribers. First, we need a sign-up spot on your website… and we need to make it well known! Putting it in one […]
Are you looking to bring past clients back to your business add return clients every year? If so, this is one really easy tactic that will allow you to reach back out to clients and hopefully bring them back in to rebook a session with you year after year. So what is this one tactic? […]
Something I always get questions around is “how can I make more sales?” Of course as photographers we want to be able to fill up our sessions, and attract our ideal clients. The thing is… you need to have a solid strategy in place so that you’re consistently making more sales. Today I’m sharing my […]
3 Marketing Tips You Can Use Today! Raise your hand if you have freaked out over the algorithm at any point in the last week ( everyone raises their hand…) Here’s the deal, I choose to ignore how the algorithm can hurt me and think of the strategic ways I can still get my content […]
The profit playbook was created for photographers who are tired of spinning their wheels, throwing spaghetti at the wall, and bustin' their booty to keep up with algorithm updates.
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The Profit Playbook
Better than a free glass of champagne
