Become More Profitable

If your portfolio is bomb but you still have crickets in your inbox - this download will show you a simple 4 step process for flipping that around!

4 Step System for Increasing Your Bookings


This playbook was created for photographers who are tired of spinning their wheels, throwing spaghetti at the wall, and bustin' their booty to keep up with algorithm updates. You just want a simple approach to running a business that WORKS.

Grab the 4 step system ( for FREE ) and walk away understanding the 4 key elements that determine whether or not a potential client will choose to work with you or go with someone else.

    Get Our Free Guide to Kicking Ass on Social

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    "Margi's guide was kick-ass indeed and quite literally changed how I show up on social." - Jen Olmstead

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    Here is what you'll find inside the Playbook

    Here you are
    going to state the challenges and frustrations 

    3 HUGE myths that you are believing right now that are keeping you massively stuck... like dead-zones and even how you approach your personal brand. 

    A 4 step framework that focuses on psychological sales tactics and PROVEN processes that won't die out when the algorithm decides to make changes. - and we all know that will happen sooner rather than later!

    How to sell your services in a way that feels natural, fun, and non-salesy. No one wants to feel like they were pushy when talking with clients!

    8 questions to ask yourself today to dig deep on YOUR value and why your clients should value it, in order to build up your message and stand out! ( Oh, and we threw in a caption example for social posts that generate leads! This is only found in our paid content.... )

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    ( you won't find any fluff around here )

    I want my copy now!

    You Don't Want to Miss this Inside the Playbook...

    In Step 3 of the frameowrk I break down 3 ways to keep your consultations easy and FAST - and of course, end with a booking!

    3 Tips for Easy Consultations

    My goal was to challenge the way you use social media and approach it with the idea of making sales! It's time to use that IG grid to prime followers to buy!

    Social Approach

    We have three special videos on how to make MORE sales and enhance your pricing guide... but those can only be access by grabbing this download first!

    exclusive sales vidoes

    Students who have used this framework have seen results like...

    Want to see the success?

    Hey there, I’m Abby Waller! 

    I’m a photographer and business coach for photographers who loves teaching sales psychology and marketing techniques that will help photogs scale their businesses with ease.
    I believe that you can have all the passion in the world but without a strong sales process rooted in proven tactics you are missing out on a ton of high quality sales. 

    I started this business when I turned 19 and dropped out of college. I had a burning passion to be a photographer and knew I wasn’t going to learn what I needed to be successful in the classroom. Fast forward 6 years of shooting weddings throughout the US and running a 6-figure photography biz, I now help other photographers  chase their dreams, confidently raise their prices, and master the art of selling. 



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