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The Easiest Way to Create Content for Your Facebook Page

September 14, 2020

I feel like the number one platform that gets put on the back burner for photographers is Facebook! A lot of photographers feel like they don’t get the traction that they’re looking for with Facebook and the algorithm, but I have a little Facebook secret that makes creating content super easy and super valuable for […]

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I'm Abby!

I’m a photographer and business coach who loves teaching sales psychology and marketing techniques that will help photogs scale their businesses with ease. 

hello,

I feel like the number one platform that gets put on the back burner for photographers is Facebook! A lot of photographers feel like they don’t get the traction that they’re looking for with Facebook and the algorithm, but I have a little Facebook secret that makes creating content super easy and super valuable for your Facebook page followers. 

Now before we jump in, I want to say I built my business on Facebook.

I used a Facebook page and Facebook groups solely to build my business for almost the first three years. I had an almost 6-figure business before I ever truly started using Instagram to promote my services! If you are worried about not getting good traction on Facebook, trust me it is possible. 

My favorite way to use my Facebook page is actually to share old content.

As a creative business, we are continually creating new content, adding to our portfolio, collecting reviews, and finding new ways to showcase our services. Often, after we make that post or that blog, we never touch it again. This is doing a huge disservice to not only our business, but also to our followers who might not have seen that content the first time around.

 So here are three tips for sharing that content on your Facebook page!

  1.  Reshare all of your old blog posts and Instagram posts! This is a super-easy way to share already made content. All you have to do is copy and paste a few sentences, paragraphs, and press posts with an image or link! 
  2. Share past client reviews for easy social proof, and add a picture of the client to the review!
  3. Breakdown old blog posts that include tips and tricks, and share the tips and tricks separately as their own post! If you have a blog post with 5 tips for brides, break that blog post down and create five different posts, highlighting one of the recommendations. That’s one week’s worth of content for your Facebook page, with absolutely no work on your end.

There you go! There are my three tips for creating the most straightforward Facebook page strategy out there that works! This is a super-easy way to provide tons of value with minimal effort on your end!

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The road to becoming a profitable photographer is here, friend. 

    Hey there, I’m Abby Waller! 

    I’m a photographer and business coach for photographers who loves teaching sales psychology and marketing techniques that will help photogs scale their businesses with ease. I believe that you can have all the passion in the world but without a strong sales process rooted in proven tactics you are missing out on a ton of high quality sales. 

    I started this business when I turned 19 and dropped out of college. I had a burning passion to be a photographer and knew I wasn’t going to learn what I needed to be successful in the classroom. Fast forward 6 years and now I run a 6-figure business teaching other photographers how to chase their dreams, confidently raise their prices, and master the art of selling. 

    But it didn’t start that easy…

    Read my story

    hey there!

    Coaching for photogs who want to confidently sell their services without worrying about price increases, ghosting, or when their next paycheck will come in.

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